Is Domain Name Selection Important To You?
Here are some tips to get you started. Stay away from silly, poor, ridiculous or too clever domain names. Free your visitors from hard to remember domain names. If they cannot remember it, so is your website.
Some search engines may drop you if your domain name is on ‘free servers’ or on ‘cheap servers’ even if it sits on popular web hosts like Geocities or AOL. If you are operating your own business, it is still advisable to get your own domain name which best describe your business.
This is more likely to grab attention and will help build your reputation in the long-term basis. Domain registration today is very cheap, so there is no reason why you cannot afford to get one.
Popular domain registrants are Godaddy.com, 3ix.org and many others. Using one of your target keywords in your domain name can increase your ranking on search engines. For example, solderingirons.com could be more effective as Electric-soldering-irons.com, if that domain name was available.
Registering more than one domain name with other target keywords has been the practice of many web owners. Altogether, these mini websites funnel into the main site, which will become a source for additional traffic. These are called ‘doorway’ sites and are proven to be one of the effective ways for traffic generation.
Empty ‘doorway’ sites are frowned by most search engines. Be sure to put some useful content to them before linking it to your primary site. Create a personalize email address to foster professionalism of your business.
When your customers get emails from dominicstone@solderingirons.com they feel as if they are dealing with a stable and professional business operation.
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